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This product works well. Some other reviewers said it was too thin. I believe the thickness is just right. I did not remove the old rubber strip. I just add this strip on top of the existing one. The fit for a 26" strip is very snug. I was concerned that it would tear when I pulled it over the rim, but the stips were strong enough and I successfully installed them on two wheels. The reason for subtracting one star is the packaging. The strips were not neatly wound as the picture shows. Instead, they were tangled together and thrown carelessly in a Ziploc bag.
These don't cost a lot. Which is fitting, because they also look pretty cheap. But they work OK, so it's all good. If you want rim strips that are shiny and have nice logos and whatnot, look elsewhere ... and expect to spend about five times as much. If you just want to get the job done, go with these and save a few bucks.