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The Power of Habit: Why We Do What We Do in Life and Business Hardcover – 28 February 2012

4.6 out of 5 stars 17,949 ratings

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Review

"Sharp, provocative, and useful."--Jim Collins

"Few [books] become essential manuals for business and living. The Power of Habit is an exception. Charles Duhigg not only explains how habits are formed but how to kick bad ones and hang on to the good."--Financial Times

"Entertaining . . . enjoyable . . . fascinating . . . a serious look at the science of habit formation and change."--The New York Times Book Review

"Cue: see cover. Routine: read book. Reward: fully comprehend the art of manipulation."--Bloomberg Businessweek

"A fresh examination of how routine behaviors take hold and whether they are susceptible to change . . . The stories that Duhigg has knitted together are all fascinating in their own right, but take on an added dimension when wedded to his examination of habits."
-- Associated Press

"There's been a lot of research over the past several years about how our habits shape us, and this work is beautifully described in the new book The Power of Habit."--David Brooks, The New York Times

"A first-rate book--based on an impressive mass of research, written in a lively style and providing just the right balance of intellectual seriousness with practical advice on how to break our bad habits."--The Economist

"I have been spinning like a top since reading The Power of Habit, New York Times journalist Charles Duhigg's fascinating best-seller about how people, businesses and organizations develop the positive routines that make them productive--and happy."--The Washington Post

"An absolutely fascinating . . . book [that explores] a startling and sometimes dismaying collision between the increasingly sophisticated scientific understanding of habits--how they're formed, how they can be disrupted and changed--and, among other things, companies' efforts to use that knowledge to steer your habits and money their way."--Wired

"If Duhigg is right about the nature of habits, which I think he is, then trying to get rid of these bad habits won't work. Instead, what is needed is to teach the managers to identify the cues that lead to these bad habits and rewards, and then learn alternative routines that lead to similar rewards, i.e. business and personal success."--Forbes

"The Power of Habit is chock-full of fascinating anecdotes . . . how an early twentieth century adman turned Pepsodent into the first bestselling toothpaste by creating the habit of brushing daily, how a team of marketing mavens at Procter & Gamble rescued Febreze from the scrapheap of failed products by recognizing that a fresh smell was a fine reward for a cleaning task, how Michael Phelps' coach instilled habits that made him an Olympic champion many times over, and how Tony Dungy turned the Indianapolis Colts into a Super Bowl-winning team."--Los Angeles Times

About the Author

Charles Duhigg is a Pulitzer Prize-winning investigative journalist and the author of The Power of Habit and Smarter Faster Better. A graduate of Harvard Business School and Yale College, he is a winner of the National Academies of Sciences, National Journalism, and George Polk awards. He writes for The New Yorker, The New York Times Magazine, and other publications, and is the host of the podcast How To! with Charles Duhigg.

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Product details

  • Publisher ‏ : ‎ Random House; 1st edition (28 February 2012)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 400 pages
  • ISBN-10 ‏ : ‎ 1400069289
  • ISBN-13 ‏ : ‎ 978-1400069286
  • Dimensions ‏ : ‎ 16.61 x 3.07 x 24.26 cm
  • Customer Reviews:
    4.6 out of 5 stars 17,949 ratings

About the author

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My name is Charles Duhigg, and I'm a reporter for The New York Times. I'm also the author of The Power of Habit, about the science of habit formation, as well as Smarter Faster Better: The Secrets of Productivity in Life and Business (which is available for sale on Amazon on March 8, 2016!)

I've worked at the Times since 2006. In 2013, I was part of a team that won the Pulitzer Prize for a series about Apple named "The iEconomy". Before that, I contributed to NYT series about the 2008 financial crisis, how companies take advantage of the elderly and national violations of the Safe Drinking Water Act. (For those series, I won the National Journalism Award, the Investigative Reporters and Editors' Medal, the National Academies' reporting award and other recognitions.)

But let’s be honest, you aren’t visiting this page so I can brag about series and awards. (Unless you’re my mom. Hi mom!)

I’m also a native of New Mexico. I studied history at Yale and received an MBA from Harvard Business School. I now live in Brooklyn with my wife and two children and, before becoming a journalist, was a bike messenger in San Francisco for one terrifying day.

I would love to hear from you. I'm at charles@charlesduhigg.com.

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4.6 out of 5 stars
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Callum
5.0 out of 5 stars Incredible
Reviewed in the United Kingdom on 4 September 2018
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Liam Kelleher
3.0 out of 5 stars 25% incredibly useful, 75% drivel
Reviewed in the United Kingdom on 18 August 2019
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Janie U
4.0 out of 5 stars Surprised how interesting I found this book
Reviewed in the United Kingdom on 14 August 2018
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5.0 out of 5 stars Absolutely Fascinating
Reviewed in India on 12 May 2018
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Rahul
1.0 out of 5 stars [Read before you buy] - duplicate book
Reviewed in India on 19 October 2020
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Rahul
1.0 out of 5 stars [Read before you buy] - duplicate book
Reviewed in India on 19 October 2020
Everyone knows that it’s a really good book by Charles Duhigg, no doubt in that. But this sellers is giving a duplicate version of the book which is having very rough paper quality and poor print. It’s really a shame that such seller exists on amazon which sells product at 4-5 times costlier than offline.
You can easily purchase such low quality printed book at 50-100rs from people selling outside metro station in delhi or at traffic lights in any city or from any local bookstore.
Also you can NOT RETURN THE BOOK ONCE PURCHASED.
It’s better to buy the ebook or kindle book than investing 400-500 on such a cheap quality book.
Purchased at 456 rs.
Seller- uReadStore
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