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THINKING Hardcover – 1 January 1900
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Major New York Times bestseller
Winner of the National Academy of Sciences Best Book Award in 2012
Selected by the New York Times Book Review as one of the ten best books of 2011
A Globe and Mail Best Books of the Year 2011 Title
One of The Economist's 2011 Books of the Year
One of The Wall Street Journal's Best Nonfiction Books of the Year 2011
2013 Presidential Medal of Freedom Recipient
Kahneman's work with Amos Tversky is the subject of Michael Lewis's The Undoing Project: A Friendship That Changed Our Minds
In his mega bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think.
System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation--each of these can be understood only by knowing how the two systems shape our judgments and decisions.
Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives--and how we can use different techniques to guard against the mental glitches that often get us into trouble. Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.
- Print length512 pages
- LanguageEnglish
- PublisherFarrar, Straus and Giroux
- Publication date1 January 1900
- Dimensions16 x 4.01 x 23.62 cm
- ISBN-100374275637
- ISBN-13978-0374275631
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Review
"It is an astonishingly rich book: lucid, profound, full of intellectual surprises and self-help value. It is consistently entertaining . . . So impressive is its vision of flawed human reason that the New York Times columnist David Brooks recently declared that Kahneman and Tversky's work 'will be remembered hundreds of years from now, ' and that it is 'a crucial pivot point in the way we see ourselves.'"
--Jim Holt, The New York Times Book Review
"There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Daniel Kahneman's Thinking, Fast and Slow . . . This is one of the greatest and most engaging collections of insights into the human mind I have read."
--William Easterly, Financial Times
"I will never think about thinking quite the same. [Thinking, Fast and Slow] is a monumental achievement."
--Roger Lowenstein, Bloomberg/Businessweek
"Brilliant . . . It is impossible to exaggerate the importance of Daniel Kahneman's contribution to the understanding of the way we think and choose. He stands among the giants, a weaver of the threads of Charles Darwin, Adam Smith and Sigmund Freud. Arguably the most important psychologist in history, Kahneman has reshaped cognitive psychology, the analysis of rationality and reason, the understanding of risk and the study of happiness and well-being."
--Janice Gross Stein, The Globe and Mail
Everyone should read Thinking, Fast and Slow."
--Jesse Singal, Boston Globe
"[Thinking, Fast and Slow] is wonderful. To anyone with the slightest interest in the workings of his own mind, it is so rich and fascinating that any summary would seem absurd."
--Michael Lewis, Vanity Fair
"Profound . . . As Copernicus removed the Earth from the centre of the universe and Darwin knocked humans off their biological perch, Mr. Kahneman has shown that we are not the paragons of reason we assume ourselves to be."
--The Economist
"[A] tour de force of psychological insight, research explication and compelling narrative that brings together in one volume the high points of Mr. Kahneman's notable contributions, over five decades, to the study of human judgment, decision-making and choice . . . Thanks to the elegance and force of his ideas, and the robustness of the evidence he offers for them, he has helped us to a new understanding of our divided minds--and our whole selves."
--Christoper F. Chabris, The Wall Street Journal
"A major intellectual event . . . The work of Kahneman and Tversky was a crucial pivot point in the way we see ourselves."
--David Brooks, The New York Times
"For anyone interested in economics, cognitive science, psychology, and, in short, human behavior, this is the book of the year. Before Malcolm Gladwell and Freakonomics, there was Daniel Kahneman, who invented the field of behavior economics, won a Nobel . . . and now explains how we think and make choices. Here's an easy choice: read this."
--The Daily Beast
"Daniel Kahneman is one of the most original and interesting thinkers of our time. There may be no other person on the planet who better understands how and why we make the choices we make. In this absolutely amazing book, he shares a lifetime's worth of wisdom presented in a manner that is simple and engaging, but nonetheless stunningly profound. This book is a must read for anyone with a curious mind."
--Steven D. Levitt, William B. Ogden Distinguished Service Professor of Economics at the University of Chicago; co-author of Freakonomics and SuperFreakonomics
"Thinking, Fast and Slow is a masterpiece--a brilliant and engaging intellectual saga by one of the greatest psychologists and deepest thinkers of our time. Kahneman should be parking a Pulitzer next to his Nobel Prize."
--Daniel Gilbert, Harvard University Professor of Psychology, author of Stumbling on Happiness, host of the award-winning PBS television series This Emotional Life
"This is a landmark book in social thought, in the same league as The Wealth of Nations by Adam Smith and The Interpretation of Dreams by Sigmund Freud."
--Nassim Taleb, author of The Black Swan
"Daniel Kahneman is among the most influential psychologists in history and certainly the most important psychologist alive today. He has a gift for uncovering remarkable features of the human mind, many of which have become textbook classics and part of the conventional wisdom. His work has reshaped social psychology, cognitive science, the study of reason and of happiness, and behavioral economics, a field that he and his collaborator Amos Tversky helped to launch. The appearance of Thinking, Fast and Slow is a major event."
--Steven Pinker, Harvard College Professor of Psychology, Harvard University, and author of How the Mind Works and The Better Angels of our Nature
About the Author
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Product details
- Publisher : Farrar, Straus and Giroux; 1st edition (1 January 1900)
- Language : English
- Hardcover : 512 pages
- ISBN-10 : 0374275637
- ISBN-13 : 978-0374275631
- Dimensions : 16 x 4.01 x 23.62 cm
- Best Sellers Rank: 33,691 in Books (See Top 100 in Books)
- 221 in Popular Applied Psychology
- 307 in Business Decision-Making & Problem Solving
- 355 in Business Decision Making
- Customer Reviews:
About the author

Daniel Kahneman (Hebrew: דניאל כהנמן, born March 5, 1934) is an Israeli-American psychologist notable for his work on the psychology of judgment and decision-making, as well as behavioral economics, for which he was awarded the 2002 Nobel Memorial Prize in Economic Sciences (shared with Vernon L. Smith). His empirical findings challenge the assumption of human rationality prevailing in modern economic theory. With Amos Tversky and others, Kahneman established a cognitive basis for common human errors that arise from heuristics and biases (Kahneman & Tversky, 1973; Kahneman, Slovic & Tversky, 1982; Tversky & Kahneman, 1974), and developed prospect theory (Kahneman & Tversky, 1979).
In 2011, he was named by Foreign Policy magazine to its list of top global thinkers. In the same year, his book Thinking, Fast and Slow, which summarizes much of his research, was published and became a best seller. He is professor emeritus of psychology and public affairs at Princeton University's Woodrow Wilson School. Kahneman is a founding partner of TGG Group, a business and philanthropy consulting company. He is married to Royal Society Fellow Anne Treisman.
In 2015 The Economist listed him as the seventh most influential economist in the world.
Bio from Wikipedia, the free encyclopedia. Photo by see page for author [Public domain], via Wikimedia Commons.
Customer reviews

Top reviews from Australia
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This book has divided into 5 main topics, and discussed three different pairs of concepts. The first one is our thinking system, one is fast (denoted as system 1), another is slow (denoted as system 2). System 1 is just like our intuitive thinking, and system 2 is like deliberate thinking. Many of our irrational behaviors are caused by the fast response of system 1, together with the laziness of system 2.
The second pair is Humans and Econs, which Econ means the rational assumption assumed by classic economists, and Human means the actual human in the daily life. The Prospect Theory is used explained in what kinds of situation that humans do not behave like economists have predicted, and why.
The third pair is the experiencing self and remembering self. The feeling we experience during the events is very different than the the feelings in our memory, which sometimes cause decision making not as make sense and let us regret later.
Overall this book is full of insightful thoughts, with a lot of examples to explain the concepts. Daniel Kahneman did a great job on all these topics
A downside is that the book is printed in miniature font, which slightly worsened the reading experience. You're also likely to lose interest in the author's argument over time reading this book unless you show some degree of passion or enthusiasm about behavioural psychology.
Top reviews from other countries

Why do we marry people just because they're good in bed?
Why do investors snatch small profits from winning investments whilst allowing large losses to build up in bad investments?
Why do parents deny their children life saving vaccinations for fear of unproven risks?
Why do we think a bird in the hand is worth two in a bush?
On the whole humans are incredibly good at making bad decisions because they allow emotions and moral values to prevail over good sense and simple mathematical calculation. We make snap decisions based on our intuition (fast thinking) and often believe our intuition is superior to logic (slow thinking). For example, President Trump recently said he preferred to listen to his 'gut' than his advisors.
Kahneman examines the reasons why we make bad decisions and indicates ways in which we might make better decisions - even if the better decisions make us feel uncomfortable because they are counterintuitive.
My only problem with this book is that it is so laborious in places that I almost lost interest. Sometimes Kahneman goes on and on about a proposition that has (at least for me) zero interest. If he asks 'How much would you pay for a bowl of roses valued at $59?' I don't have an answer because I'm simply not interested and I don't want to know how much anyone else would pay, or why they would or wouldn't pay it. Perhaps it's just me, but I found some of the propositions too complex to bother with. But to be fair there were some chapters that had me spellbound - maybe because they touched on areas where I make bad decisions.
Overall, this is an important book but spoiled by too much dense argument and irrelevant illustration. It could have contained all the salient points and been reduced to half the length without any dilution of the message.



Reviewed in India on 26 September 2018


It's not an easy book to read so not one for the beach, but push through and there is a light at the end of the tunnel.


Pick up the book and you see there are well over 400 pages using a very small type.
Recently I've tried to engage with the book a couple of times but, as a reader from a non academic background, I find it impossible as it is dull to read and repeats to many of the details.
Clearly a lot of people think this book is great but maybe they are coming at it from the viewpoint of an academic study.
I was interested to read that the audio version is much more palatable so I may come back to that at some point in the future.