Absolutely love this shampoo. Cons -- costly :( , doesn't volumise as much as I had expected. But my hairfall has reduced drastically. First 3 -4 washes left my hair oily.. but after that my hair texture has improved a lot. I have wavy hair and I have never felt such softness until i used this. Also since this a gentle shampoo, it needs s double washing. I dilute it with a bit of water in a mug . And wash twice. First time gets rid of the dirt from my hair n scalp. And the second wash lathers well and volumises my hair.. i use it with the counter conditioner and it's serum.. they r a brilliant set of products to use.. i havent bothered using anything else after using these 3 products.