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The shampoo has definitely helped the fading of my hair however not as much as I had hoped for the price - I still see the colour running in the shower just not as dark. I would recommend if possible buying small tester sizes of various sulphate free / anti colour fade shampoos to compare. It may be this is the best on the market but I have high expectations.
I love Bumble and Bumble BUT I have to admit that I am not impressed. I have not noticed any significant improvement in my color lasting or fading any better. I will stick to my the Creme de Coco line.I do wish Bumble and Bumble would take this "color minded" idea just a step further and offer tinted shampoos...hint hint Bumble and Bumble:)
It's an average shampoo in my opinion, as it did clean my hair, but made my hair smell like burning... odd :/ it gave my hair an average clean, not the most conditioning shampoo, although that's not what it's designed for I guess...
This is an okay shampoo. I have no complaints but I know I can do better and will order a different shampoo next time. I was looking for a new shampoo to alternate with my regular shampoo. This one just isn't the right one.