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I got a couple kilograms of chia seeds. I can't tell one from another except that sometimes the colours vary. By the time I mix a tablespoon with some liquid and other ingredients (I am partial to cacao nibs, thickened cream, and some real peanut butter) they just sort of blend in. If you're looking for something a bit more assertive, with a bit more personality, you'll need to try something else: maybe a peanut. Be careful not to spill them. They're small and blend in (not the peanut, the chia seeds).
In the end I could say a lot about these seeds. But they're just seeds. I bought 5 kilos of cacao nibs and 2 kilos of chia seeds. I reckon I have about a million of each of them. So I've got that going for me. Happy with my purchases.